But… $3,500 is a lot of lettuce for something that could easily be obsolete as fast as my cell phone. And Apple mentioned that the total field of vision is something over 4k, but that’s still a lot less than multiple 4k monitors.
I’m waiting to see what they drop 12 - 18 months later. I’d wager by the time the 2nd-gen Vision Pro comes out, they will release a more stripped down model that will be roughly equivalent to what they are releasing next year, and will likely start at around $1,200. By that point, the App ecosystem, will likely be mature enough that they will be able to have a version that serves as a loss leader or just breaks even, and they’ll make their revenue on the backend with their 40% App Store cut.
I think we can definitely expect a lighter version (Apple Vision Air?). I’m skeptical Apple would ever do a loss leader though; they tend to make money on all their products and with healthy margins.
I’m waiting to see what they drop 12 - 18 months later. I’d wager by the time the 2nd-gen Vision Pro comes out, they will release a more stripped down model that will be roughly equivalent to what they are releasing next year, and will likely start at around $1,200. By that point, the App ecosystem, will likely be mature enough that they will be able to have a version that serves as a loss leader or just breaks even, and they’ll make their revenue on the backend with their 40% App Store cut.
I think we can definitely expect a lighter version (Apple Vision Air?). I’m skeptical Apple would ever do a loss leader though; they tend to make money on all their products and with healthy margins.