It hurts the brand immeasurably, how is that not a loss? Not only does it annoy customers, it causes them to go to other franchises instead. That decreases the value of their franchise, which directly hurts the company.
Long trip, daughter wants an ice cream, I am hungry, pull off the highway and go towards McDonald’s, then remember their ice cream machine is probably broken so I go to Wendy’s instead. Realize they are running their biggie bag promotion and get like 2 meals worth of food and an Ice cream for like 7 bucks… Why would I go to McDonald’s again for fast food if I have the option?
I honestly don’t understand how they’re still around when places like Wendy’s exist. Their prices have skyrocketed and the food is mediocre of im being incredibly generous.
It hurts the brand immeasurably, how is that not a loss? Not only does it annoy customers, it causes them to go to other franchises instead. That decreases the value of their franchise, which directly hurts the company.
Long trip, daughter wants an ice cream, I am hungry, pull off the highway and go towards McDonald’s, then remember their ice cream machine is probably broken so I go to Wendy’s instead. Realize they are running their biggie bag promotion and get like 2 meals worth of food and an Ice cream for like 7 bucks… Why would I go to McDonald’s again for fast food if I have the option?
I honestly don’t understand how they’re still around when places like Wendy’s exist. Their prices have skyrocketed and the food is mediocre of im being incredibly generous.