Just in general, how DO single purchase games make money unless they are huge hits? Lets say they make about 50$ per copy sold (Steam, Xbox and PS take their 30% of course). If the game cost 125 M to make this would mean they need to sell 2,5 Million copies at full price to break even.
2.5 million people just isn’t a big hit when you’re spending 40 million on ads.
It’s huge for an indie, but that’s because they’re not spending big bucks on development and advertising, and are mostly inherently targeting smaller audiences.
Just in general, how DO single purchase games make money unless they are huge hits? Lets say they make about 50$ per copy sold (Steam, Xbox and PS take their 30% of course). If the game cost 125 M to make this would mean they need to sell 2,5 Million copies at full price to break even.
2.5 million people just isn’t a big hit when you’re spending 40 million on ads.
It’s huge for an indie, but that’s because they’re not spending big bucks on development and advertising, and are mostly inherently targeting smaller audiences.