Do skins improve the game? No.

For me? Absolutely not. But I see plenty of people who love their skins.

It’s ‘wasted’ effort that could be put into making a better game.

Or, as my experience with the super cell games, it pays the bills and I get more content without paying anything. Seems like a win win to me. If they aren’t making any money from it, why are they going to create more content?