On a quick inspection the left barely looks like it’s worth reading and it’s easy to miss the link, so you’re led to thinking there’s a yes and a no button on the right. Click the no button and you’ve subscribed to Prime.
Obviously if you stop and actually look at everything you’ll realise what’s up. But this relies on you rushing and being misled in to signing up, which clearly works for them.
I see your point, and of course each user’s interpretation is going to be different.
But I think you made another good point in your second paragraph - the effectiveness of these is dependent on user ignorance.
I’m not saying by any means that it’s the user’s fault if they fall prey to hostile UI, but there is some responsibility on the user to actually read what they’re clicking before they click, in the sense that you can protect yourself from a lot of scenarios like this just by taking a moment and reading.
I understand that’s easier said than done, trying to help my parents with technical support items is infuriating to watch them click “ok” on a dialog box and then ask you afterwards what it said - like, there’s an easy solution: read, then click. Not the other way around.
On a quick inspection the left barely looks like it’s worth reading and it’s easy to miss the link, so you’re led to thinking there’s a yes and a no button on the right. Click the no button and you’ve subscribed to Prime.
Obviously if you stop and actually look at everything you’ll realise what’s up. But this relies on you rushing and being misled in to signing up, which clearly works for them.
I see your point, and of course each user’s interpretation is going to be different.
But I think you made another good point in your second paragraph - the effectiveness of these is dependent on user ignorance.
I’m not saying by any means that it’s the user’s fault if they fall prey to hostile UI, but there is some responsibility on the user to actually read what they’re clicking before they click, in the sense that you can protect yourself from a lot of scenarios like this just by taking a moment and reading.
I understand that’s easier said than done, trying to help my parents with technical support items is infuriating to watch them click “ok” on a dialog box and then ask you afterwards what it said - like, there’s an easy solution: read, then click. Not the other way around.