• Vincent
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    7 months ago

    How can a platform - in general, not just meta - provide a “free” service, without monetizing it with targeted advertising?

    One option would be contextual advertising, rather than advertising based on tracking the user.

    (Contextual, as in: if you’re looking at a Formula 1 community, you might be interested in car-related products.)

    • nicetriangle
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      127 months ago

      Yep and contextual advertising has worked pretty much since advertising has been a thing.